More than half of restaurants are invisible to AI search.
HospRest Take
What happened
When guests ask an AI assistant for a restaurant recommendation, most venues simply do not come up. Across the restaurants we measure, 58% were never named by any AI answer engine — not once. As guests increasingly ask AI where to eat, the venues it does not know might as well not exist.
Why it matters
Awaiting signal.
Next best action
Awaiting signal.
What proves it
AI answer-engine citation checks (Perplexity, and others) — share of venues never named across all prompts · 2026-08 · per-venue: named by any engine at least once, vs never · 14 of 24 measured venues never named